Minnesota for Marriage doesn't plan to organize action against Target because of its focus on the November vote, Darrell said. 'But I really think this is an extension of the longtime partnership we have had and their commitment to family.' 'I know and understand what a big reaction that donation had two years ago, and I think they have taken steps, serious steps, to show that they understood that reaction,' Chrisler said. She added that Target, a longtime sponsor of the Twin Cities gay pride festival, is now sponsoring Family Equality Council retreats for gay families in Massachusetts and California.

'Target is pleased to be able to bring our guests products they want while, in turn, helping support the LGBT community through the donation of 100 percent of the purchase price to the Family Equality Council,' the company said in a statement noting its long-standing support of the gay community.Īnother statement from the retailer notes 'a broad range of strongly held views' on the marriage issue and urges employees to vote.įamily Equality Council director Jennifer Chrisler said the T-shirt proceeds will fund her group's work around the country, ranging from community building to political advocacy. Gay dads: JC Penney has launched another ad featuring a same-sex couple in honour of Father's Day